searchoptimizepro.com

After all of the MS, YHOO, GOOG nonsense Yahoo has teemed up with Google so that Google will now heavily supplement Yahoo’s advertising. Unfortunalty for Yahoo, they have fallen into a slum where the primary thing that’s keeping them alive is partnering with others. Although Yahoo should see a profit rise which is good for their investors there is going to be severe repercussions for those who are advertising using the Google Adwords platform. This partnership means more competition for fewer keywords and ultimatley higher PPC costs.